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Need to Increase Creativity? Take Some Time Off
In the thick of roofing season, taking a break can feel impossible — but what if stepping away is exactly what your business needs? In a fast-paced industry where deadlines never sleep and creativity is critical, learning to unplug might be the smartest move you make all year.
Roofing Marketing for Every Generation
Want to connect with homeowners of all ages? Modern roofing companies need more than just a great product—they need the right message, delivered the right way. From blogs and podcasts to video content, discover how a multi-generational communication strategy can help your roofing business build trust, boost engagement, and stand out in a crowded market.
Expand Success with Immediate Testimonials
Want more referrals and glowing reviews for your roofing business? Building trust with clients is the key to earning powerful testimonials that drive new leads. In this quick guide, we share five simple, proven strategies to connect with customers, ask at the right time, and turn great work into lasting word-of-mouth.
Rising to the Top: Roof Repair Specialist
Fifteen years ago, two brothers launched their roofing business with nothing but determination. One brother brought a background in general construction, while the other had no prior experience. Armed with a part-time technician and a focus on completing small repair jobs, they laid the foundation for what would become a flourishing company.
What Goldilocks Teaches Us About Upselling
For those of you unfamiliar with the famous children’s story, Goldilocks and the Three Bears retells the story of a home invasion conducted by an unsupervised, hungry child. Over the course of her journey she finds herself faced with the need to make several choices. Which bed do I sleep in? Which chair do I sit in? Which bowl do I eat out of?
The Rise of NextGen Restoration
Founded in 2015, NextGen Restoration has grown from a fledgling business into a beacon for excellence in the roofing industry. This post unfolds the journey of Josh Steinberger and NextGen Restoration—a story that not only inspires but also educates budding entrepreneurs.
Top Reasons Salespeople Cut Their Price
Research suggests more than 60% of salespeople will cut their price if the prospect requests it – even if the prospect acknowledges the solution is better and worth more. Think about that. In our world, this equates to the prospect telling you they believe you’re the better choice and you deciding to give them a discount anyway.
From neighborly chats to roofing contracts on Nextdoor
By creating a compelling Nextdoor Business Page and actively engaging with your community, you can take your roofing company’s marketing strategy to the next level.
The Novare Way: A Tale of Resilience and the Roofing Business Reimagined
Success hinges on setting substantial, measurable goals, creating a to-do list, and taking daily action. It's a straightforward formula: one day, one habit at a time.