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What You Think Determines How You Sell
What are the images that come to mind when I say the word “salesperson”? How many of you would be quick to paint a negative picture by using unfavorable stereotypes such as “used car”, “slick”, “fast talker” or (worse) “liar”? If so, you better be careful because your negative perceptions may be affecting your sales effectiveness.
What Goldilocks Teaches Us About Upselling
For those of you unfamiliar with the famous children’s story, Goldilocks and the Three Bears retells the story of a home invasion conducted by an unsupervised, hungry child. Over the course of her journey she finds herself faced with the need to make several choices. Which bed do I sleep in? Which chair do I sit in? Which bowl do I eat out of?
The Rise of NextGen Restoration
Founded in 2015, NextGen Restoration has grown from a fledgling business into a beacon for excellence in the roofing industry. This post unfolds the journey of Josh Steinberger and NextGen Restoration—a story that not only inspires but also educates budding entrepreneurs.
Top Reasons Salespeople Cut Their Price
Research suggests more than 60% of salespeople will cut their price if the prospect requests it – even if the prospect acknowledges the solution is better and worth more. Think about that. In our world, this equates to the prospect telling you they believe you’re the better choice and you deciding to give them a discount anyway.
The Novare Way: A Tale of Resilience and the Roofing Business Reimagined
Success hinges on setting substantial, measurable goals, creating a to-do list, and taking daily action. It's a straightforward formula: one day, one habit at a time.
Asking for Referrals
I’m never surprised to hear when our contractors tell me a large percentage of their business comes from personal recommendations. What does amaze me, however, is the number of them who tell me they don’t have a systematic approach to making referrals a consistent part of their lead generation efforts.
Roofing professionals unplugged: Streamlining information with technology
In the fast-paced world of roofing, the internet can act as a valuable tool to stay informed about industry trends. Learn quick tips to add to your daily routine and improve your digital literacy.
Changing Lives One Project at a Time with Oklahoma Elite Restoration
Achieving success in the construction industry is not attainable without customer satisfaction and the success of people working with you.
The paradigm shift in consumer trust: Leveraging social media in roofing sales
Navigate the evolving digital age by building trust and long-term relationships through social selling to meet, develop and maintain a strong customer base.