Research suggests more than 60% of salespeople will cut their price if the prospect requests it – even if the prospect acknowledges the solution is better and worth more. Think about that. In our world, this equates to the prospect telling you they believe you’re the better choice and you deciding to give them a discount anyway.
By creating a compelling Nextdoor Business Page and actively engaging with your community, you can take your roofing company’s marketing strategy to the next level.
Success hinges on setting substantial, measurable goals, creating a to-do list, and taking daily action. It's a straightforward formula: one day, one habit at a time.
I’m never surprised to hear when our contractors tell me a large percentage of their business comes from personal recommendations. What does amaze me, however, is the number of them who tell me they don’t have a systematic approach to making referrals a consistent part of their lead generation efforts.
Achieving success in the construction industry is not attainable without customer satisfaction and the success of people working with you.
Navigate the evolving digital age by building trust and long-term relationships through social selling to meet, develop and maintain a strong customer base.
Education, engagement and consistent messaging in online ads can provide a better consumer experience and help direct customers to your roofing solutions.